Google July 29 introduced AdWords location extensions that let advertisers put their business' location and phone number on a Google Map ad for mobile Websites and applications. The maps ads will render on phones with full HTML browsers, such as Apple's iPhone or the Motorola Droid X.

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Apple Inc. won't be the only one cashing in on today's iPhone 4 launch in Canada, as crafty entrepreneurs and charitable do-gooders piggy back on the marketing frenzy.